01About02Builds03Writing
Work with me
About · Dhanush MS

I design what a company stands for, and then I build it.Brand, interface and product design, and now AI products built end to end.

Dhanush MS
Dhanush MSFounder, Bysomeone
The studioBysomeoneThe brand studio I founded.bysomeone.com
01 — The brief

For ten years my work was the part of a company that is hardest to point at: the idea underneath it, and the impression it leaves on the people who meet it.

02 — The handover

Almost every project ended the same way. The brief left my desk and went to someone else to build.

03 — On the way

Each time, a little of it went missing. A colour came back a shade off, a note got lost, and what reached people was a few degrees from what we meant.

04 — One table

So now I carry it the whole way, with a team small enough to sit at one table. What we agree on the first day is still there on the day it ships.

How I work now

You work with the person making the decisions, from the first conversation to launch.

The team and AI do in days what used to take weeks. The judgment that shapes the work stays with me.

I've completed formal coursework in building with AI.

Home

Questions
Can you work with our existing team and codebase?

Yes, provided the code is in a workable state. I join as the design and product lead, and we build on what is already there.

Who owns the work?

You do. Once the final invoice is paid, everything we made together is yours. I may mention the project by name on this site.

We're outside India. Is that a problem?

Not at all. Most of the work doesn't need us online at the same time, and calls are scheduled around your working hours.

Or write to me directly at [email protected]

Nadaswaram and thavil recorded during a temple Deeparadhana by Vis M, CC BY 4.0, shortened.

Building something that should feel finished from day one?

Tell me what you're making. The first call is twenty minutes.